Close Menu Phone

Intellectual Property

Intellectual Property

Our experience

We help commercialise and defend our clients’ most valuable assets: their brand, their reputation and their intellectual property.

The team at Arnold Bloch Leibler ‘efficiently satisfies very high client expectations’ and ‘brings to bear its very high level of commercial litigation expertise to IP work’.

ABL client quote, Legal 500 Asia Pacific 2016

Arnold Bloch Leibler’s Intellectual Property (IP) practice offers an integrated approach to the management, development and protection of technology and intellectual property.

We are proficient in all facets of intellectual property protection and support our clients to commercialise their intellectual property on a national and global stage. We develop effective licensing, research collaboration and defensive strategies to maintain our clients’ competitive edge. 

Our team has considerable experience in defending local and international clients’ intellectual property rights from third party infringement, as well as defending against claims of intellectual property infringement. We also work very closely with our clients to develop effective marketing initiatives, including advertising and promotional campaigns, across a variety of media platforms.

We represent iconic Australian and international brands, particularly in the retail fashion industry, as well as clients who are entrepreneurs and institutes at the forefront of new industries.

Recent work

Arnold Bloch Leibler’s [IP practice head] Zaven Mardirossian is ‘a master tactician’, and [Partner] Matthew Lees is ‘very commercial, with great technical skills’.

ABL client quote, Legal 500 Asia Pacific 2015

Intellectual Property services 

We assist clients to implement effective policies, procedures and contractual arrangements to:

  • identify, register, monitor and defend IP rights
  • control the use of IP through an effective licensing strategy
  • preserve ownership of IP and protect the business against  IP infringement by employees, licensors or third parties 
  • protect trade secrets through confidentiality agreements
  • create technological protection measures and
  • defend domain names against cyber squatters.


Where IP disputes arise, our lawyers focus on resolution with minimal risk to our client’s reputation, productivity or profitability.

6 tips for creating advertising that's not misleading

In recent years regulators have been cracking down heavily on advertising they consider misleading.

The message is clear: Consumers are entitled to reliable, truthful and accurate information, and sellers must compete on a level playing field in
advertising their products.

We have produced a 6 tip guide with real case study examples to help you create attractive advertising that’s not misleading.

DOWNLOAD OUR GUIDE
6 tips for creating advertising that's not misleading